Services marketing : people, technology, strategy / Jochen Wirtz, Christopher Lovelock.

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Material type: Text

TextPublisher: New Jersey : World Scientific, [2016]Edition: Eighth editionDescription: 783p. : ill; 30cmISBN:

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Additional physical formats: Online version:: Services marketingDDC classification:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Muscat University Library	HF5415.13 .L5883 2016 (Browse shelf(Opens below))	Available		001551
Books	Muscat University Library	HF5415.13 .L5883 2016 (Browse shelf(Opens below))	Available		001552

Includes index.

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