Marketing research / (Record no. 864)

MARC details
000 -LEADER
fixed length control field 01024cam a22003258i 4500
001 - CONTROL NUMBER
control field 20565067
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240922152059.0
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS
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007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
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008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 180702s2018 nju ob 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2018031708
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Canceled/invalid ISBN 9781119497585
040 ## - CATALOGING SOURCE
Language of cataloging eng
Transcribing agency DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 10 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.2
Item number K863 2018
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/3
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kumar, V.,
Dates associated with a name 1957-
Relator term author.
9 (RLIN) 2206
245 10 - TITLE STATEMENT
Title Marketing research /
Statement of responsibility, etc. V. Kumar, Robrt P. Leone , David A. Aaker , George S. Day
250 ## - EDITION STATEMENT
Edition statement Thirteenth Edition.
263 ## - PROJECTED PUBLICATION DATE
Projected publication date 1810
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Hoboken :
Name of producer, publisher, distributor, manufacturer Wiley,
Date of production, publication, distribution, manufacture, or copyright notice [2018]
300 ## - PHYSICAL DESCRIPTION
Extent xxiii; 731 p. :
Other physical details ill;
Dimensions 25 cm .
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research.
9 (RLIN) 291
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Aaker, David A.
9 (RLIN) 2207
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Leone, Robert p.
9 (RLIN) 2208
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Day , George
9 (RLIN) 2209
776 08 - ADDITIONAL PHYSICAL FORM ENTRY
Relationship information Print version:
Main entry heading Kumar, V., 1957- author.
Title Marketing research
Edition Thirteenth Edition.
Place, publisher, and date of publication Hoboken : Wiley, [2018]
International Standard Book Number 9781119497585
Record control number (DLC) 2018030669
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Date last seen Total Checkouts Full call number Barcode Price effective from Koha item type Lost status Source of classification or shelving scheme Damaged status Not for loan Withdrawn status Home library Current library Date acquired
09/22/2024   HF5415.2 K863 2018 004008 09/22/2024 Books   Library of Congress Classification       Muscat University Library Muscat University Library 09/22/2024
09/22/2024   HF5415.2 K863 2018 004009 09/22/2024 Books   Library of Congress Classification       Muscat University Library Muscat University Library 09/22/2024