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003 OSt
005 20241027114319.0
006 m |o d |
007 cr_|||||||||||
008 220907s2023 enk ob 001 0 eng
010 _a 2022040303
020 _z9781292400327
040 _cDLC
042 _apcc
050 0 0 _aHF5415.123
_bF555 2023
082 0 0 _a658.8/02
_223/eng/20220907
100 1 _aFill, Chris,
_eauthor.
_92312
245 1 0 _aMarketing communications : Fame, influencers and agility \
_cChris Fill and Sarah Turnbull.
250 _aNinth edition.
263 _a2211
264 1 _aHarlow, England ;
_aNew York :
_bPearson,
_c2023.
300 _axv;628p. :
_bill;
_c28cm
504 _aIncludes bibliographical references and index.
588 _aDescription based on print version record and CIP data provided by publisher; resource not viewed.
650 0 _aCommunication in marketing.
_92313
650 0 _aMarketing channels.
650 0 _aSales promotion.
_92314
650 0 _aBranding (Marketing)
_92315
700 1 _aTurnbull, Sarah,
_cDr.,
_eauthor.
_92316
942 _2lcc
_cBK
999 _c913
_d913