000 | 01706cam a22003138i 4500 | ||
---|---|---|---|
001 | 20771748 | ||
003 | OSt | ||
005 | 20221023114105.0 | ||
008 | 181207s2019 nyu 000 0 eng | ||
010 | _a 2018058370 | ||
020 | _a9781292208787 | ||
040 |
_aDLC _beng _erda _cDLC |
||
042 | _apcc | ||
050 | 0 | 0 |
_aHD30.4 _b.S28 2019 |
082 | 0 | 0 |
_a650.072 _223 |
100 | 1 |
_aSaunders, M. N. K., _eauthor. _91470 |
|
245 | 1 | 0 |
_aResearch methods for business students / _cMark Saunders, Philip Lewis, Adrian Thornhill. |
250 | _aEighth Edition. | ||
263 | _a1901 | ||
264 | 1 |
_aNew York : _bPearson, _c[2019] |
|
300 |
_axxxiii;833p. _bill; _c24cm |
||
500 | _aRevised edition of the authors' Research methods for business students, 2015. | ||
505 | 0 | _aPublisher's acknowledgements -- Business and management research, reflective diaries and the purpose of this book -- Formulating and clarifying the research topic -- Critically reviewing the literature -- Understanding research philosophy and approaches to theory development -- Formulating the research design -- Negotiating access and research ethics -- Selecting samples -- Utilising secondary data -- Collecting data through observation -- Collecting primary data using research interviews and research diaries -- Collecting primary data using questionnaires -- Analysing data quantitatively -- Analysing data qualitatively -- Writing and presenting your project report -- Bibliography -- Appendices -- Glossary -- Index. | |
650 | 0 |
_aBusiness _xResearch. _91415 |
|
650 | 0 |
_aBusiness _xResearch _xData processing. _91471 |
|
700 | 1 |
_aLewis, Philip, _d1945- _eauthor. _91472 |
|
700 | 1 |
_aThornhill, Adrian, _eauthor. _91473 |
|
942 |
_2lcc _cBK |
||
999 |
_c654 _d654 |