000 | 02071cam a2200337 i 4500 | ||
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999 |
_c590 _d590 |
||
001 | 19343924 | ||
003 | OSt | ||
005 | 20211010131128.0 | ||
008 | 161021s2017 nyu b 001 0 eng | ||
010 | _a 2016041137 | ||
020 | _a9781259685231 | ||
040 |
_beng _cDLC |
||
042 | _apcc | ||
043 | _an-us--- | ||
050 | 0 | 0 |
_aHF1008 _b.F47 2017 |
082 | 0 | 0 |
_a658 _223 |
100 | 1 |
_aFerrell, O. C., _eauthor. _91283 |
|
245 | 1 | 0 |
_aBusiness foundations : _ba changing world / _cO.C. Ferrell, Geoffrey A. Hirt, Linda Ferrell. |
250 | _aEleventh Edition. | ||
264 | 1 |
_aNew York, NY : _bMcGraw-Hill Education, _c2017. |
|
300 |
_axxvi, 609 pages : _bcolor illustrations ; _c25 cm |
||
500 | _aRevised edition of Business, [2016] | ||
504 | _aIncludes bibliographical references and index. | ||
505 | 0 | _aBusiness in a changing world -- The dynamics of business and economics -- Business ethics and social responsibility -- Business in a borderless world -- Starting and growing a business -- Options for organizing business -- Small business, entrepreneurship, and franchising -- Managing for quality and competitiveness -- The nature of management -- Organization, teamwork, and communication -- Managing service and manufacturing operations -- Creating the human resource advantage -- Motivating the workforce -- Managing human resources -- Marketing: developing relationships -- Customer-driven marketing -- Dimensions of marketing strategy -- Digital marketing and social networking -- Financing the enterprise -- Accounting and financial statements -- Money and the financial system -- Financial management and securities markets -- Bonus chapters -- A. The legal and regulatory environment -- B. Personal financial planning -- Notes -- Glossary -- Indexes -- Name index -- Company index -- Subject index -- Appendixes. | |
650 | 0 |
_aBusiness. _91284 |
|
650 | 0 |
_aManagement _zUnited States. _91285 |
|
700 | 1 |
_aHirt, Geoffrey A., _eauthor. _9970 |
|
700 | 1 |
_aFerrell, Linda, _eauthor. _91286 |
|
700 | 1 |
_aFerrell, O. C. _tBusiness. _91287 |
|
942 |
_2lcc _cBK |