| 000 | 00996pam a2200337 i 4500 | ||
|---|---|---|---|
| 999 |
_c297 _d297 |
||
| 001 | 020616735 | ||
| 003 | OSt | ||
| 005 | 20191008114933.0 | ||
| 008 | 160530s2017 enka b 001|0|eng|d | ||
| 020 | _a9781292100111 | ||
| 035 | _a(Uk)017878591 | ||
| 040 |
_aStDuBDS _beng _erda _cStDuBDS _dUk |
||
| 042 | _aukblcatcopy | ||
| 050 |
_aHF1416 _bH655 2017 |
||
| 082 | 0 | 4 |
_a658.84 _223 |
| 100 | 1 | 0 |
_aHollensen, Svend, _eauthor. _9174 |
| 245 | 1 | 0 |
_aGlobal marketing / _cSvend Hollensen. |
| 250 | _aSeventh edition. | ||
| 264 | 1 |
_aHarlow : _bPearson, _c2017. |
|
| 300 |
_axliv, 825 pages : _billustrations ; _c27 cm |
||
| 336 |
_atext _2rdacontent |
||
| 337 |
_aunmediated _2rdamedia |
||
| 338 |
_avolume _2rdacarrier |
||
| 500 | _aPrevious edition: 2014. | ||
| 500 |
_aFormerly CIP. _5Uk |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 530 | _aAlso issued online. | ||
| 650 | 0 |
_aExport marketing. _9175 |
|
| 650 | 0 |
_aExport marketing _vCase studies. _9176 |
|
| 942 |
_2lcc _cBK |
||