TY  - BOOK
AU  - Fill,Chris
AU  - Turnbull,Sarah
TI  - Marketing communications : Fame, influencers and agility \
AV  - HF5415.123 F555 2023
U1  - 658.8/02 23/eng/20220907
PY  - 2023///
CY  - Harlow, England, New York
PB  - Pearson
KW  - Communication in marketing
KW  - Marketing channels
KW  - Sales promotion
KW  - Branding (Marketing)
N1  - Includes bibliographical references and index
ER  -