Armstrong, Gary <br/><br/>
Marketing :  an introduction / 
Gary Armstrong, Philip Kotler with Marc Oliver Opresnik. 
 - Fourteenth edition, Global edition. 
 - 676 pages :  illustrations (colour) ;  28 cm 
<br/><br/> Previous edition: 2016.  Formerly CIP. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9781292294865 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.
<br/><br/><label>LC Class. No.: </label>HF5415  / A767 2020 
<br/><br/><label>Dewey Class. No.: </label>658.8