TY - BOOK AU - Kotler,Philip AU - Keller,Kevin Lane TI - Marketing management SN - 9781292092621 AV - HF5415.13 .K64 2016 U1 - 658.8 22 PY - 2016/// CY - Upper Saddle River, NJ PB - Pearson Prentice Hall KW - Marketing KW - Management N1 - Includes bibliographical references and index ER -