Strategic management : planning for domestic & global competition /
Pearce, John A.
Strategic management : planning for domestic & global competition / Planning for domestic & global competition. Planning for domestic and global competition. John A. Pearce II, Richard B. Robinson, Jr. - 14th ed. - New York, NY : McGraw-Hill/Irwin, c2014. - 1 v. (various pagings) : ill. ; 27 cm.
Includes bibliographical references and indexes.
Overview of strategic management -- Strategic management -- Strategy formulation -- Company mission -- Corporate social responsibility and business ethics -- The external environment -- The global environment -- Internal analysis -- Long-term objectives and strategies -- Business strategy -- Multibusiness strategy -- Strategy implementation, control, and innovation -- Implementation -- Organizational structure -- Leadership and culture -- Strategic control -- Innovation and entrepreneurship -- Cases -- Guide to strategic management case analysis -- Glossary G-1 -- Photo credits P-1 -- Name index I-1 -- Subject index I-9 -- Case study index I-19.
9789814577373
2011042826
Strategic planning.
HD30.28 / .P3395 2015
Strategic management : planning for domestic & global competition / Planning for domestic & global competition. Planning for domestic and global competition. John A. Pearce II, Richard B. Robinson, Jr. - 14th ed. - New York, NY : McGraw-Hill/Irwin, c2014. - 1 v. (various pagings) : ill. ; 27 cm.
Includes bibliographical references and indexes.
Overview of strategic management -- Strategic management -- Strategy formulation -- Company mission -- Corporate social responsibility and business ethics -- The external environment -- The global environment -- Internal analysis -- Long-term objectives and strategies -- Business strategy -- Multibusiness strategy -- Strategy implementation, control, and innovation -- Implementation -- Organizational structure -- Leadership and culture -- Strategic control -- Innovation and entrepreneurship -- Cases -- Guide to strategic management case analysis -- Glossary G-1 -- Photo credits P-1 -- Name index I-1 -- Subject index I-9 -- Case study index I-19.
9789814577373
2011042826
Strategic planning.
HD30.28 / .P3395 2015