Strategic management in the aviation industry /

Strategic management in the aviation industry / edited by Delfmann,Werner. Baum, Herbert. Auerbach,Stefn and Albers,Sascha - xiv, 672 p. : ill ; 24 cm. - Routledge studies in the modern world economy .

Includes bibliographical references and index.

Contents: Passenger Airlines: Competition policy in European aviation markets, Carsten Bermig; Business models in the airline sector - evolution and perspectives, Thomas Bieger and Sandro Agosti; Consolidating the network carrier business model in the European airline industry, Stefan Auerbach and Werner Delfmann; From production-orientation to customer-orientation - modules of a successful airline differentiation strategy, Kim Flenskov; Strategic airline positioning in the German Low Cost Carrier (LCC) market, Thorsten Klaas and Joachim Klein; Low cost carriers in Southeast Asia: a preliminary analysis, Mark Goh; The future of Continental traffic programme: how Lufthansa is countering competition from no-frills airlines, Christoph Klingenberg; Competitive dynamics theory - application to and implications for the European aviation market, Caroline Heuermann. Alliances: Cooperation and integration as strategic options in the airline industry - a theoretical assessment, Thomas Fritz; Interface management in strategic alliances, Matthias Graumann and Marcus Niedermeyer; Synergy allocation in strategic airline alliances, BjArn GAtsch and Sascha Albers; The effect of high-level alliance formation on the profitability of participating airline carriers, Jens RA1/4hle; Marriages and divorces: strategic alliances in the networked economy - the case of Air New Zealand, Kathryn Pavlovich. Airports:Forces driving industry change - impacts for airports' strategic scope, Robert J. Aaronson; The airport of the future against the backdrop of dramatic changes in the aviation sector, Michael Garvens; Internationalization strategies for airport companies, Benjamin Koch and Sven Budde; Evaluating airport cooperation and acquisition strategies, Andrea Pal and Wolfgang Weil; The role of intermodal transportation in airport management, Hans G. Fakiner. Air Cargo: Reflecting the prospects of an air cargo carrier, Andreas Otto; Drivers of alliance formation in the air cargo busi

9781138259201 9780754645672

2015003276

HE9781 / D454 2017